Frosted Plastic Business Cards: The Standard For The Future Is Here Today
Business cards are as commonplace in our modern world as ketchup and mustard on a hamburger. We have various types of mustard sitting on grocery shelves which is an example of how all things of great value are reinvented over time. Today, the paper business card that we have all come to know over the years are being updated and replaced by frosted plastic cards.
What are frosted business cards?
Although they are usually about the same size as a traditional paper business card, some frosted cards can be slightly larger. They do not rip or tear like paper cards eventually do, because frosted cards are made from sturdy plastic. Being plastic, they also stand up well to moisture and dirt. Frosted cards will have the same appearance even after being stored in a wallet or purse for years.
Typically, frosted plastic cards can be seen through, and they can be designed using graphics or themes that bring the relevant company to mind. The information they present is the same type of information that any business card would provide, including:
The name of the company All pertinent contact information The company’s branding, such as its logo, image or slogan Of course, the main information people want when they pick up or receive a business card is the relevant contact information, making it crucial to present this information on a frosted card. Company branding is also essential, because it provides long-term advertising for the company.
Advantages of frosted cards
Frosted cards are a new novelty right now. Consumers who pick them up see the difference between them and a standard paper card right away. They are less likely to just toss them down because they want to hold onto it and look at it more. They feel as if they were just handed something of value, rather than being handed a basic piece of paper.
A frosted card being appreciated more and kept for longer periods of time means the company’s information will be in front of potential customers for longer periods of time. The probability that frosted cards will be passed on to other people is also much more likely, and this will spread the word about the company to others.
Frosted cards are much more durable and will not damage as easily as paper business cards. They remain undamaged even if kept in a wallet for years, and they will still be easily readable. Customers tend to hold onto frosted cards longer, meaning that company employees will not need to give the same people their card repeatedly. The initial investment of using frosted cards might be higher, but in the long run they are less expensive.
Who benefits from using frosted cards?
Many companies now use frosted business cards to show customers and prospects that their business and interactions are appreciated. Some businesses are using them only for specific marketing campaigns, but other businesses have completely replaced their paper business cards with frosted cards.
Any company that has information they want people to see for a long time would be well-advised to buy frosted cards.
The Future of Business Cards
While frosted cards may be a novelty today that grabs attention, they are going to be the standard in the future! Paper cards are quickly being replaced since they don’t hold up well to the way most people carry business cards. Why not jump ahead of the crowd and start changing over to plastic cards now? [..]
If you want to know what frosted plastic cards can do for your business contact us.
